Personalised Keepsakes
The photo they'll never take off.
Photo projection necklaces, picture bracelets and engraved keepsakes — personalised jewellery in stainless steel, copper or sterling silver, made for the people you love.
IfShe is an independent personalised jewellery brand, founded in October 2013 and operated by Ifshe Jewelry Co., Limited. We craft photo projection jewellery, birthstone and name pieces, and moss agate and moissanite rings, in 925 sterling silver, stainless steel or copper alloy depending on the design.
- Since 2013
- Independent brand. Every piece is made to order in our own workshop in Guangzhou, China
- Metals vary by design
- 925 sterling silver, stainless steel or copper alloy depending on the design, with yellow and rose gold plating on selected styles
- 2–3 days to dispatch
- Personalised pieces up to 4–7 days; then 7–12 business days in transit
- 60-day quality guarantee
- Free delivery in New Zealand over $179. Returns on eligible items; personalised pieces are non-returnable unless faulty
Bestsellers
The keepsakes people keep buying.

Personalised Heart Photo Locket Necklace – Engraved Sterling Silver in Gold, Rose Gold or Silver, Picture Inside, Gift for Her

Personalised Photo Locket Necklace – Oval Engravable, 925 Sterling Silver, Keepsake Gift for Her, Anniversary

Personalised Photo Locket Necklace – Sterling Silver, Custom Engraving, Sentimental Keepsake Gift for Her

Personalised Tree of Life Photo Locket Necklace – Engraved Sterling Silver, Silver Gold Rose Gold, Gift for Her

Personalised Photo Projection Necklace – Heart Pendant with Picture Inside, Hidden Memory Keepsake, Gift for Her

Personalised Photo Projection Necklace – Infinity Wing, Picture Inside & Engraving, Keepsake Gift for Her

Personalised Photo Projection Necklace – Infinity Heart, Picture Inside & Engraving, Romantic Gift for Her

Personalised Photo Projection Necklace – Mother & Daughter Heart, Picture Inside, Keepsake Gift for Mum

The Keepsake Edit
A hidden photo, close to the heart.
Photo projection necklaces that keep a real picture inside the pendant — personalised, engraved and made to be kept, not just worn.
Shop Projection Necklaces26 piecesShop by keepsake
Find the piece that holds your story.
For every story
Gifts, birthstones & rings.
Personalised Keepsakes
Made for the people you love.
Photo projection necklaces, picture bracelets, birthstone and couples jewellery — personalised in stainless steel, copper or sterling silver and made to be kept.
Shop Photo Jewellery